Communications, broadcasting, and publishing
- "All the news that's fit to print." ~The New York Times,1896, Direct
- Coined by publisher Adolph S. Ochs
- "ABC: America's Broadcasting Company" ~ABC,1999
- "Be the first to know" ~ CNN
- "Before you make up your mind, open it." ~Irish Independent
- "Biting the hand that feeds IT" ~The Register
- "CTV. Canadian Television" ~CTV
- "Get more" ~T-Mobile
- "Enjoy the Show" ~ E! Entertainment Television
- "Fair & Balanced" ~ FOX News
- "How many bars do you have?"AT&T Wireless, 2004
- "How does the wireless industry make you feel?"Sprint Fair & Flexible Plan
- "If it's on, it's in." ~Radio Times, MCBD
- "If you don't get it, you don't get it." ~The Washington Post,1990s
- "It's all about you" ~People Telecom, 2005
- "It's good to talk" ~British Telecom(1990s)
- "It's not TV, it's HBO." ~HBO, late 1990s
- "It's time for U" ~UPN, 2003
- "Let your fingers do the walking." ~Yellow Pages,1964, Geers Gross
- "Must See TV" ~NBC, late 1990s
- "News for Nerds. Stuff that Matters." ~Slashdot
- "Nick is for kids" ~Nickelodeon TV channel
- "Reach out and touch someone" ~AT&T,1979–, N.W. Ayer
- "Sans liberté de blâmer, il n'est point d'éloge flatteur." (1826 ~ present)
- Le Figaronewspaper
- Translation: Without liberty to criticize, there is no flattering praise
- Taken from the monologue of Figaro in theWedding of Figaro(Act V, scene 3)
- "Seeingsmall businessdifferently" ~SBC Communications
- "Still the one" ~ ABC 1978, Nine Network Australia 1980s ~ present
- "The Eye into the Eyes" ~CBS,2003
- "The first network for men" ~ Spike TV
- "The future's bright. The future's Orange." ~ Orange, 1996, WCRS
- "The most trusted name in news" ~ CNN
- "The one to watch" ~ Channel 7 Australia 1999-2003
- "The Worldwide Leader in Sports" ~ ESPN
- "The World's Weather Authority" ~ AccuWeather, AccuWeather.com
- "We never stop working for you" ~ Verizon Wireless
- "We report, you decide" ~ FOX News
- "Welcome to our network" ~ Three (aka Hutchison 3G)
- "You give us 22 minutes, we'll give you the world" ~ WINS Radio, New York, 1965 , KFWB Radio, Los Angeles, Present (2004)
- "Your friend in the digital age" ~COX Communications
[edit]
Electronics
- "Buy it. Sell it. Love it." ~eBay
- "Challenge everything" ~EA Games
- "Connecting people." ~Nokia
- "Do you have the bunny inside?" ~Energizer Max, since2000s
- "EA Sports. It's in the game" ~EA Sports
- "Get N or get out."Nintendo 64, late 1990s
- "Hello Tosh, gotta Toshiba?" ~Toshiba, 1984, Gold Greenlees Trott
- "Intelligence everywhere" ~Motorola
- "Is it live, or is it Memorex? " ~Memorexvideo cassettes, 1970s or 1980s on
- "It's a Sega Genesis, it's a SegaCD, and it's a Portable CD Player!" ~ Sega of America, marketing theSega CDXconsole in 1994.
- "It takes AGES to be as good as SEGA" ~SEGA SaturnConsole
- "Keeps going and going and going." ~Energizer Batteries, began 1980s or 1990s
- "Let's Make Things Better" ~Philips
- "Live in your world, play in ours." ~Sony
- "its a sony" ~Sony
- "Make yourself heard" ~Ericsson
- "Neighbour's envy, owner's pride" ~Onida TV(India)
- "No battery is stronger longer." ~Duracell Batteries, 1990s
- "Now You're Playing With Power!" ~Nintendo Entertainment System,Super Nintendo Entertainment System, mid-1980s to mid-1990s
- one that Last" ~Duracell Batteries~ late-1980s
- "See what the future has in store." ~Future Shop
- "Sense and Simplicity" ~Philips
- "Thousands of possibilities. Get yours." ~Best Buy
- "Touching is good!" ~NintendoDS
- "We bring good things to life." ~GE (General Electric)
- "You can't top the copper top" ~Duracell Batteries, early to mid1990s
- "You've got questions, we've got answers." ~Radio Shack
- "Play It Loud". ~Game BoyandSuper Nintendo Entertainment System~ 1994 to 1997
- "Welcome to the Next Level". ~Sega Genesis,Game Gear,Sega CDandSega 32X
[edit]
Computing
- "Buy Opera today... And make this banner go away" ~Opera
- "Can you hear me now? ...Good!" ~ Verizon wireless
- "Do you... Yahoo!?" ~Yahoo!
- "Dude, you're getting a Dell" ~Dell Computer1990s
- "e-business solutions" ~IBM, 2000s
- "Easy as Dell" ~Dell Computer
- "Everything is Easier on a Mac" ~Apple Computer,2000s
- "GNU is Not Unix" ~Free Software Foundation
- "In a world full surrounded by Windows, we're handing out rocks" ~BeOSRadio
- "Inspire me. Surprise me. AMD me." ~AMD (Advanced Micro Devices)
- "Intel inside" ~Intel
- "Invent." ~Hewlett-Packard
- "[It's] so easy to use, no wonder it's number one" ~AOL
- "It's better with the butterfly" ~Microsoft(forMSN8internet service provider)
- "It's the Internet that logs onto you" ~SBC-Yahoo!DSL
- "Multimedia You Can Use" ~Apple Computer,1990s
- once you go Mac. You'll never go back" ~Apple Computer
- "Power is Macintosh" ~Apple Computer,1990s
- "Rip. Mix. Burn" ~Apple Computer
- "So powerful, it's kind of ridiculous" ~3dfx(for Voodoo 3 cards)
- "The Network is the Computer." ~Sun Microsystems
- "The power to be your best" ~Apple Computer,1990s
- "Think" ~IBM,1914
- "Think different" ~Apple Computer, Chiat/Day, 1998–
- "Think outside the box" ~Apple Computer, 1990s
- "Welcome to the World Wide Wow" ~AOL(play onWorld Wide Web)
- "Where do you want to go today?" ~Microsoft, 1996
- "Wikipedia, the Free Encyclopedia" ~Wikipedia
- "Your Potential. Our Passion. Microsoft." ~Microsoft
- "The Browser You Can Trust" + "Rediscover the Web" ~Firefox,Mozilla 2004-present
- "Do me a favour, plug me into a Sega" - Sega
[edit]
Recordings
- "America's Best Record" ~Puritan Records
- "Applying Thought" ~ Wipro Technologies
- "Comparison With the Living Artist Reveals No Difference" ~Edison Records
- "Each Record a Masterpiece" ~Van Dyke Records
- "Echo Around the World" ~Edison Records
- "First with the Hits" ~Mercury Records
- "Hear What You Like ~ When You Like" ~Rex Records
- "If it ain't Stiff it ain't worth a fuck." ~Stiff Records
- "If it's a King, It's a Hillbilly— If it's a Hillbilly, it's a King" ~King Records
- "Never Scratches" ~Lyric Records
[edit]
Fashion
- "A diamond is forever." ~De BeersConsolidated Mines, 1948–present (invented by Frances Gerety)
- "Between love and madness lies Obsession." ~Calvin Klein, 1985
- "Children's shoes have far to go." ~Start-Rite Shoes, 1945, Stanley Studios
- "Create a storm" ~ Monsoon
- "Every kiss begins with Kay" ~ Kay Jewelers
- "fcuk advertising" ~French ConnectionUnited Kingdom,1990s
- "For successful living" ~ Diesel
- "Hello boys" ~PlaytexWonderbra
- "Impossible is nothing." ~Adidas
- "It takes a licking and keeps on ticking." ~Timex Corporation, 1956
- "Just do it" ~Nike, Inc.(foot wear), 1988-on, Wieden & Kennedy
- "Lifts and separates" ~PlaytexCross-Your-Heart bra,1960s.
- "Maybe she's born with it ~ maybe it's Maybelline" ~Maybelline
- "Scent to bed" ~French ConnectionUnited Kingdom
- "i am what i am" Reebok India, 2005
[edit]
Finance
- "Another way" ~NatWest
- "The bank that likes to say Yes" ~Trustee Savings Bank
- "Because life's complicated enough" ~Abbey National
- "Don't leave home without it" ~American Express
- "Far better for being near to you" ~The Chesham Building Society
- "The future takes VISA" ~VISA
- "Get a little eXtra help" ~Halifax
- "If life were like that, you wouldn't need aVISAcard."
- "Like a good neighbor, State Farm is there." ~State Farm Insurance
- "The Listening Bank" ~Midland Bank
- "Merrill-Lynch is Bullish on America" ~Merrill-Lynch
- "More human interest" ~Washington Mutual
- one card for home and abroad" ~Maestro(also SwitchMaestro)
- "There are some things money can't buy. For everything else, there's MasterCard." -MasterCard
- "VISA ~ It's everywhere you want to be" ~VISA, 1988, BBDO
- "We make money the old fashioned way— we earn it." ~Smith Barney
- "When E. F. Hutton Talks, People Listen" ~E.F. Hutton
- "The world's local bank" ~HSBC
- "You're in good hands." ~AllstateInsurance
- "True to you." ~Julius BärPrivate Bank
- "360° Finance." ~CREDIT SUISSE GROUPFinancial Services
- "With you, all the way" ~State Bank of India
- "the citi never sleeps" Citibank India
[edit]
Food and drink
[edit]
General
- "Amul, the taste of India" ~ AMUL co-operative movement, India.
- "57 Varieties" ~H. J. Heinz Company
- "Beanz Meanz Heinz" ~HeinzBaked Beans
- "Beef. It's what's for dinner." ~ Cattlemen's Beef Board
- "Betcha can't eat just one" ~Lay'spotato chips
- "Bring out the Hellmann's(Best Food's West of the Rocy Mntns), and bring out the best" ~Best Foodsand Hellmann's Mayonnaise
- "Bring out theBranston!" ~ (pickle)
- "Every little helps" ~Tesco
- "For mash get Smash" ~Smash instant mashed potatoes, 1974, Boase Massimi Pollitt
- "I ate all the Frusen Glädjé!" ~Frusen Glädjé
- "It's the way it shatters that matters" ~Violet Crumble
- "If you got the munchies, nothing else will do! ~Hostesspotato chips
- "If you like a lot of chocolate on your biscuit join our Club" ~Jacob's Club
- "It takes a tough man to make a tender chicken." ~Perdue, 1972, Scali, McCabe & Sloves
- "Jazz it up!" ~ Zattaran's rice products
- "The man fromDel Monte, he says yes" ~ canned fruits
- "M'm! M'm! Good!" ~Campbell's Soup
- "Nowt taken out" ~ Allinsonsbread
- once you pop you can't stop" ~Pringles
- only the best for the Captain's table" ~Birdseye
- "Ore-Ida! It's all-righta!" ~Ore-Ida
- "Pork, the other white meat"
- "Shouldn't your baby be a Gerber baby?" ~Gerber Products Company
- "There's always room for J-E-L-L-O",Jell-O
- "They're waffly versatile" ~Bird's EyePotato Waffles
- "You'll never put a better bit of butter on your knife" ~ Country Lifebutter
- "More reasons to shop at Morrisons" ~WM Morrison's
- The slogan is intended to be read in a Northern English accent, which makes "More reasons" sound similar to "Morrisons"
- "We answer to a higher authority." ~ Hebrew National hot dogs
- "When it rains, it pours." ~ Morton Salt (1911)
- "You don't have to be silly to drink TK, but it helps!" ~ TK minerals (Irish fizzy drinks)
[edit]
Beverages
- "Got Milk?" ~ California Milk Processor Board (1993 - present)
- "Milk. It does a body good." (pre '95)
- "It's not just for breakfast anymore." ~ FloridaOrange JuiceGrowers Association
- "Pure Life" ~Nestle Aberfoyle Natural Spring Water, 2002 or 2003?
- "They drink it in the Congo" ~Um Bongo
- "Unleash the power of the sun" –Sunny Delight
- "Watch out, there's a Humphrey about!" ~Unigatemilk
[edit]
Beerandliquor
- "Aldo knows what women like." ~Asti Spumante
- "A Double Diamond works wonders" ~Double Diamond
- "After Dark" ~Tia Maria
- "Australians wouldn't give aCastlemaine XXXXfor anything else" ~ Australian Beer
- "Don't be vague, ask for Hague" - Hagues Scots Whiskey
- "The cream of Manchester" ~Boddington's
- "For all you do, this Bud's for you" ~Budweiser
- "For great lager, follow the bear"Hoffmeisterlager
- "Fosters ~ Australian for Beer" ~FostersAustralian Beer
- "From the Land of Sky-Blue Waters" ~Hamm'sBeer
- "Guinness is good for you" ~Guinness
- "Hey Mabel ~ Black Label" ~Black Label
- "I Am Canadian" ~MolsonCanadian beer
- "It can only be Heineken" ~Heineken
- "It Starts Here" ~MolsonCanadian beer - 2005
- "It's Miller time!" ~Miller High Life
- "It's Tankard that helps you excel - after one you'll do anything well!" ~Whitbreadearly1970s
- "Tastes Great. Less Filling" ~Miller Lite|, 1974, McCann-Erickson Worldwide
- "The Beer that MadeMilwaukee|Famous" ~Schlitz
- "The Champagne of Beers" ~Miller High Life
- "There's no taste like Stones" ~Stones Bitter
- "Made from beer" ~Carlton Draught
- "My goodness, my Guinness" ~Guinness
- "No Nonsense" ~ John Smith's
- "Probably the best lager in the world" ~Carlsberg
- "Reassuringly expensive." ~Stella Artois, 1981, Lowe Howard-Spink
- "Red Barrel men say the same again to a fistful of flavour - first class beer!" ~w:Watneyskeg bitter1970s
- "Refreshes the parts other beers cannot reach" ~Heinekenlager,1974|
- "The right one" ~Martini
- "Tick follows tock follows tick follows tock" ~Guiness(surfer advert)
- "We drink all we can. The rest we sell." ~Utica Club, 1965, Doyle Dane Bernbach
- "Why ask why? Try Bud Dry" ~Budweiserearly1990s
- "What a refreshing change" ~Woodpecker cider
- "Your best bet for a fuller flavour" ~Carlin Black Labellager (1980s)
- "What we want is Watney's." ~Watney's
[edit]
Coffee
- "Celebrate the Moments of Your Life" ~General FoodsInternational Coffees
- "Coffee at its best" ~NescaféGold Blend
- "Good to the last drop." ~Maxwell Housecoffee (1926~ present)
- Coined byTheodore Rooseveltin 1907; adopted as Maxwell House's tagline in 1926
- "Sanka...Everything You Love About Coffee" ~ Sanka
- "The best part of waking up is Folgers in your cup." ~ Folgers Coffee (Procter & Gamble)
[edit]
Tea
- "Avez-vous un cuppa?" (means: Do you have a cup?) ~ PG Tips
- "Get back your 'oo' with Typhoo"
- "Like tea used to be" ~Yorkshire Tea
- "Time out for tiny little tea leaves inTetleyTea"
- "Typhooputs the T in Britain, the T that stands for taste"
[edit]
Carbonatedsoft drinks
- "You don't have to be silly to drink TK, but it helps"red lemonade,Taylor Keith
- "Barq's has bite" ~Barq'sroot beer
- "Do the Dew" ~Mountain Dew, 1990s
- "Drink Barq's. It's Good." ~Barq'ssarsaparilladrink
- "DrinkCanada Dry~ Canada Dry
- "Taste the Thunder"ThumsUp
- "Every bubble's passed its fizzical" ~Corona, 1970s
- "Get busy with the fizzy" ~Soda Stream
- "I'm a secret lemondae drinker" ~R. White's
- "It's a red thing" ~Tizer
- "It's frothy man" ~Cresta
- "Made in Scotland from girders" ~Irn Bru
- "Make mineMoxie"
- "Obey your thirst" ~Sprite
- "kutahu yang kumau" (mean: i know what i want) ~Sprite, Indonesia
- "Schhh! You know who?" ~Schweppes, 1962
- "The totally tropical taste" ~Lilt
- "The Uncola" ~7-Up, 1973,J Walter Thompson
- "What's the worst that can happen?" ~Dr Pepper
- "Who's your soda?" ~ Red Fusion soft drink,Dr Pepper, 2002
- "You know when you've been Tango'd" ~Tangosoft drink, 1994, HHCL
- "It Gives You Wings" ~Red Bull
- "Make 7-Up Yours! ~7-Up
- "Be a pepper, Drink Dr Pepper" ~Dr Pepper
[edit]
Coca Cola
- "11:30, Diet Coke break..."
- "Always Coca Cola" ~1990s
- "Coke is it" ~ 1982
- "Enjoy!"
- "It's the real thing" ~ 1941
- "Just for the taste of it...Diet Coke"
- "Life is Good" ~ 2001
- "The pause that refreshes" ~ 1929
- "The real thing" ~ late-1980s
- "Thanda matlab Coca Cola"(2004,India)
- "Piyo sar utha ke"(2005,India)
- "Mau yang segernya mantap??" (2004/2005, Indonesia)
[edit]
Pepsi Cola
- "Ask For More" ~2000, mainly in much ofEurope.
- "All the taste, 1/3 of the calories",Pepsi Max, 1993
- "Lipsmackin' thirstquenchin' acetastin' motivatin' goodbuzzin' cooltalkin' highwalkin' fastlivin' evergivin' coolfizzin' Pepsi" ~ 1973, Boase Massimi Pollitt
- "Pepsi ~ for those who think young"
- "Same time tomorrow?" ~Diet Pepsi, 1990s
- "Uh-Huh! (You got the right one!)" ~Diet Pepsi,1991
- "The Joy of Cola" ~1999
- "Ye Dil Maange More.." (This (my) heart wants more...) [Language:Hindi (India) 2000s]
- "Yehi hai right choice Baby...aha " {This is the right choice Baby..} [Indiia 1990s]
[edit]
Breakfast cereals
- "Apples, hazlenuts, bananas, raisins, coconuts, sultanas" ~w:Kellogg'sFruit'n'Fibre
- "Breakfast of Champions" ~Wheaties, 1935, Blackett-Sample-Gummert (later "The Breakfast of Champions" into the 1990s)
- "Bet you can't eat three" ~Shredded Wheat
- "Can't Get Enough of ThatGolden Crisp"
- "Central heating for kids" ~ Ready Brekporridge
- "Cuckoo forCoco Pops"
- "Everyone loves myCocoa Krispies" ~Kellogg's
- "Gotta have my pops!" ~Corn Pops
- "Have you had yourWeetabix?"
- "I'd rather have a bowl ofCoco Pops"
- "Just like a chocolate milkshake, only crunchy" ~Coco Pops
- "Kid tested. Mother approved." ~Kix
- "Makes Red Blood!" ~ Grape-Nuts
- "Mikey likes it" ~Life cereal
- "Nobody can say no to the honey nut Os in Honey NutCheerios"
- "Not too heavy, not too light, its just right!" ~ Kellogs Just Right
- "Race for the taste, the honey sweet taste!, the honey-nutty taste of Honey NutCheerios"
- "Shot from Guns!" ~Quaker Puffed Rice
- "Silly rabbit,Trixare for kids"
- "Snap, Crackle, and Pop" ~Kellogg'sRice Krispies
- "Tell them about the honey, mummy" ~ Sugar Puffs
- "The one and only Cereal that Comes in the Shape of Animals" ~ Crispy Critters
- "They're grrreat!" ~Kellogg'sFrosted Flakes/Frosties
- "They're tasty, tasty, very very tasty / They're very tasty" ~Kellogg'sBran Flakes
[edit]
Candy (sweets, lollies)
- "A glass and a half of milk in every pound" ~Cadbury'sDairy Milk
- "A hazelnut in every bite" ~Topic
- "AMarsa day helps you work, rest and play" ~ in theUnited KingdomandCanada
- "AMilky WayToday. At work, rest and play!" (Milky Way is also made by Mars)
- "A minty bit stronger" ~Trebor Mints
- "A tast of paradise" ~Bounty
- "All because the lady loves Milk Tray" ~Cadbury's Milk Tray chocolates, 1970s
- "Break out of the ordinary" ~Nestle'sButterfinger
- "Do you eat the red ones last?" ~Smarties, 1970s or 80s on until the early 90s, revived around 2002 or 2003
- "Do you love anyone enough to give them your last Rolo" ~Roloconfectionery
- "The freshmaker!" ~Mentos
- "Full of Eastern Promise" ~ Fry'sTurkish Delight
- "Give me a break! Give me a break! Break me off a piece of thatKit Katbar!"
- "Have a break, have aKit Kat"
- "It's jack-a-licious!" ~ Jack-in-the-Box fast-food chain (coined byRuPaul)
- "The longer lasting snack" ~Twix
- "Made to make your mouth water" ~Opal Fruits
- "Ambassador, with theseFerrero Rochéyou're really spoiling us"
- "Nobody better lay a finger on my Butterfinger!" ~Nestle'sButterfinger(featuringBart Simpsonand other characters fromThe Simpsons)
- "Not going anywhere for a while? Grab aSnickers."
- one two many and you might turn Bertie" ~Bassett's Liquorice Allsorts
- onlySmartieshave the answer"
- "See the face you love light up withTerry'sAll Gold" ~ chocolates
- "Snickerssatisfies"
- "Sometimes you feel like a nut, sometimes you don't." ~Peter Paul Mounds, 1953, Dancer-Fitzgerald-Sample
- "Riiiicolaaaaa" ~ Ricola
- "The lighter way to enjoy chocolate" ~Maltesers
- "The milk chocolate melts in your mouth, not in your hand." ~M&Ms(1954)
- "The sweet you can eat between meals without losing your appetite" ~Milky Way|
- "Too good to hurry mints" ~Murry Mints
- "What would you do for aKlondike Bar?" ~ early 1990s, early 2000s
- "Where's the cream filling?"Hostesscakes
- "WotalotIgot!" ~Smarties, 1961, JWT
[edit]
Fast food
- "Have it your way." ~Burger King
- "You're the boss." ~Burger King
- "If it doesn't get all over the place, it doesn't belong in your face" ~Carl's Jr.
- "Jack's back" ~Jack in the Boxfast foodrestaurant
- "Nobody does chicken like KFC" ~KFC, 2000-Present
- "Finger lickin' good!" ~KFC, 1980's
- "Jagonya Ayam..!! (mean:best of chicken)" ~KFC, Indonesia
- "Pizza! Pizza!" ~Little Caesars|restaurants
- "The burgers are better atHungry Jack's"
- "Think outside the bun." ~Taco Bell, late-1990s, early 2000s
- "Where's the beef?" ~Wendy's Restaurants, 1984-, Dancer-Fitzgerald-Sample
- "Yo quieroTaco Bell" ~ mid-1990s
- "You've always got time forTim Hortons" ~ mid-to-late-1990s-on
[edit]
McDonalds
See:McDonald's TV campaigns and slogans
- Two all beef patties special sauce lettuce cheese pickles onions onasesame seed bun~Big Macsandwich
- "I'm lovin' it" ~ in a 2003 international campaign
- "It's the things that make you go Mmmmm."
- "Smile."
- "Put a smile on, put a smile on. Everybody come on, put a smile on" ~ (advertised tochildren)
- "Put a smile on."Happy Meal, 2001-2002
- "We love to see you smile"
- "You deserve a break today"
- "Have you had your break today?"
- (nah, nah, nah) ~ sung non-sense words, 2003
- I'm loving it - India, 2005
[edit]
Household
- "1001 Cleans a Big, Big Carpet for Less than Half a Crown" ~ 1001 carpet shampoo, c.1964
- "The appliance of science" ~Zanussi, 1981, Geers Gross
- "Aristonand on and on..."
- "Away go troubles down the drain—Roto-Rooter" ~1954to present.
- "Clap on![clap clap]Clap off![clap clap]Clap on, clap off — the Clapper!" ~The Clapper
- "Covers The Earth" ~ Sherwin Williamspaint
- "Does exactly what it says on the tin" ~Ronseal, late1980sto present.
- "Febreze; it's that fresh" ~ Febreze (Procter & Gamble)
- "Hands that do dishes can feel soft as your face, with mild greenFairy Liquid"
- "I liked it so much, I bought the company." ~ Remington
- "It Beats ~ as it Sweeps ~ as it Cleans" ~ TheHoovervacuum cleaner,1926
- "It's a lot less bovver than a hover" ~Qualcast Concordlawnmowers, 1985, WCRS
- "Kills all known germs... dead" ~Domestos
- previously ~ "Kills 99% of all known germs... dead" ~ presumably it got better!
- "Kills Bugs Dead" ~Raid(aninsecticide)
- "Quick, Henry, the FLIT!" ~ Flitinsecticide
- "Nothing runs like a Deere." ~ John Deere tractors
- "Nothings sucks like an Electrolux" ~Electrolux
- "Please don't squeeze the Charmin." ~ Charmin
- "Put the freshness back" ~Shake'n'Vac
- "Tastes so good, cats ask for it by name." ~ Meow Mix (1976)
- "The quicker picker upper" ~ Bounty Papertowels (Procter & Gamble)
[edit]
Personal care
- "A little dab'll do ya." ~ Brylcreem
- "A totally organic experience" (not"orgasmic"!) ~ClairolHerbal Essences
- "Absolute cleanliness is Godliness!" ~Dr. Bronner's Magic Soap
- "Because I'm worth it" ~L'Oréal
- sometimes followed by, "Aren't you?"
- superseded by, "Because you're worth it"
- "Calgon, take me away!" ~Calgon
- Cha-cha-cha Charmin
- "Does She or Doesn't She? ...Only her Hairdresser Knows for Sure" ~Clairolhair dye
- "For those who like the trade rough" ~Travisaftershave
- "Good Morning! Have You Used Pear's Soap?" ~ Pear'sSoap
- "Hands up if you use Right Guard / Hands down if you don't" ~ Right Guard antiperspirant, late 1980s
- "I liked it so much I bought the company." ~Remingtonshavers
- "I never knew you had dandruff" ~Head & Shouldersshampoo
- "Is she or isn't she?" ~ Harmonyhair spray
- "It won't let you down" ~Sureanti-perspirant
- "I've fallen and I can't get up!" ~ LifeCall Personal Emergency Response Systems
- "Life is Our Life’s Work" ~Pfizer
- "The mark of a man" ~Old Spiceaftershave
- "Maybe she's born with it, maybe it's Maybelline" ~Maybelline(lipstick, makeup)
- "Plop, plop, fizz, fizz, oh what a relief it is!" ~ Alka Seltzer
- "Preparing to be a beautiful lady" ~Pear's Soap
- "Raise your hand if you're sure". ~Sure, 1984, Wells, Rich, Greene
- "R-O-L-A-I-D-S spells Relief" ~Rolaids(indigestionmedicine)
- "The best a man can get" ~Gilletterazors
- "The Lynx effect" ~ Lynxdeoderant
- "When a man you've never met before suddenly gives you flowers" ~ Impulsedeoderant
- "Which twin has the Toni?" ~Toni, 1946, Foote, Cone & Belding
- "You'll wonder where the yellow went when you brush your teeth with Pepsodent" ~Pepsodent, 1956, Foote, Cone & Belding
- "Your fragrance. Your rules" ~Hugo BossDeep Red
[edit]
Ivory soap
- "99.44% Pure"
- "It Floats!"
- "The soap that floats"
Each soap bar comes in a wrapper. Each wrapper has a proverb in both English and French language.
English | French |
---|---|
There's no place like home. | Il n'y a aucun lieu comme chez soi. |
Enjoy the little things, for one day you may look back and realize they were the big things. | Profitez des petits plaisirs de la vie, car un jour vous rendrez compte qu'ils étaient vraiment de grands plaisirs. |
Joy is in sharing. | La joie c'est la partage. |
Family is nature's way of providing us friends. | La famille est un cercle d'amis que nous procure la nature. |
[edit]
Recreation, entertainment, and travel
- "... throw another shrimp on the barbie ..." ~Australian Tourist Commission,1984Often joke-quoted as "Throw another Kanga on the barbie..."
- "Don't just book it. Thomas Cook it." ~Thomas Cook, 1984, Wells, Rich, Greene
- "Get away!" ~Lunn Polly
- "Get out there" ~ Royal Caribbeancruiselines
- "God's own country" ~ Kerala, India
- "The happiest place on Earth" ~Disneyland
- "I'm going toWalt Disney World!"
- "I love New York" ~New York City, 1977–, Wells, Rich, Greene
- "It's so bracing" ~Skegness
- "Naruwan, Welcome toTaiwan"
- "Serving All our Community. Brampton's Arts Group." ~Visual Arts Brampton, 2003, Alphie and Bette
- "Touch Your Heart" ~Taiwan
- "We love having you here" ~Hampton Inn
- "Where wonders never cease" ~Alton Towers
- "Your perfect trip" ~Expedia
- "Incredible India!" ~India
[edit]
Tobacco
- "Anyhow... Have a Winfield" ~Winfield Cigarettes
- "Camels Soothe Your T-Zone" ~Camel cigarettes
- "Doctors Recommend Phillip Morris" ~Phillip Morristobacco products
- "Happiness is a cigar called Hamlet" ~ Hamlet cigars
- "I'd Walk a Mile for A Camel" ~Camel cigarettes
- "It's that Condor moment" ~ Condor tobacco
- "Just What the Doctor Ordered" ~L&M Cigarettes
- "More Doctors Smoke Camels than any other Cigarette" ~Camel cigarettes
- "Not a Cough in a Carload" ~ Old GoldCigarettes
- "Reach for a Lucky instead of a Sweet" ~Lucky Strike Cigarettes
- "Taste Me! Taste Me! Come on and Taste Me!" ~Doral Cigarettes
- "You're never alone with a Strand" ~Strand Cigarettes
- "You've Come a Long Way, Baby" ~Virginia Slims Cigarettes
[edit]
Giving up
- "It needn't be hell, withNicotinel"
- "You guys suck"
[edit]
Transport
- "A better bus service all round" ~Carousel Buses
- "Getting There Is Half The Fun" ~Cunard Line
- "InterCity makes the going easy." ~British Rail
- "Leave the driving to us" ~Greyhound Lines
- "See what brown can do for you" ~UPS
- "We're getting there" ~ much ridiculedBritish Railslogan
- "We're number two. We try harder." ~Avis Rent-a-Car
- "When it absolutely, positively has to be there overnight" ~FedEx
[edit]
Airlines
- "A whole different animal" ~Frontier Airlines
- "Because you were born to fly" ~ TAM Brazilian Airlines
- "Catch Our Smile" ~PSA
- "Enjoy our company" ~Sabena
- "Fly the friendly skies" ~United Airlines, 1966–1997,Leo Burnett
- "It's time to fly" ~United Airlines
- "We never forget you have a choice" ~British Caledonian
- "Singapore Girl, you're a great way to fly" ~Singapore Airlines
- "Where the World Unwinds" ~SILKAIR
- "THAI - Smooth As Silk" ~Thai Airways International
- "Going beyond expectations" ~Malaysia Airlines
- "To the heart of Seoul and beyond" ~Asiana Airlines
- 'Simplifly'~Deccan Airlines
- "Something special in the air" ~American Airlines
- "The top banana in the West" ~Hughes Air West
- "The Wings of Man" ~Eastern Airlines
- "The world's favourite airline" ~British Airways
- "We love to fly and it shows" ~Delta Air Lines
- "We really move our tail for you" ~Continental Airlines
- "Western Airlines ~ The only way to fly" ~Western Airlines
- "When you got it, flaunt it." ~ Braniff Airlines
- "World class, worldwide" ~Air Canada
- "You and I were meant to fly" ~Air Canada, 2004
- "[Ding]You are now free to move about the country" ~Southwest Airlines
- "A symbol of freedom" ~Southwest Airlines
- "Simplifly" ~ Air Deccan, Indian low cost Airline, 2005. (http://airdeccan.net)
[edit]
Automobiles
- "AAMCO. Double A, <honk! honk!>, M-C-O" ~AAMCOTransmissions
- "An American Revolution" ~Chevrolet, Campbell-Ewald
- "Ask the Man who Owns one" ~Packard, 1925, Austin Bement
- "Bigger in Texas, Better in aDodge"
- "BloodyVolvodriver" ~Volvo, 2003
- "Créateur d'Automobiles" ~Renault
- "The car in front is aToyota"
- "The Best Built Cars in the World" ~Toyota
- "The Drive of your life." ~Peugeot
- "Drivers wanted." ~Volkswagen, 1995, Arnold Communications
- "Everything we do is driven by you" ~Ford
- "Eye it, try it, buy it"Chevrolet, 1940s
- "Fahrvergnügen" ~Volkswagen, early 1990s
- "Fordis the Best in Texas"
- "Grab life by the horns" ~Dodge
- "Have you driven a Ford lately?" ~Ford
- "If only everything in life was as reliabale as aVolkswagen"
- "It's a Skoda. Honest." ~Skoda, 2000, Fallon
- "Liebe zum Automobil" ~Volkswagen
- "Like a rock" ~ChevroletTrucks
- "The lion leaps from strength to strength" ~Peugeot, 1980s
- "Oh what a feelingToyota"
- once driven, forever smitten" ~Vauxhall Motors, 1980s
- "Papa?" "Nicole?" ~RenaultClio
- "Passion for the road" ~Mazda, 1990s
- "The power of dreams" ~Honda
- "Put the fun back into driving." ~Vauxhall Motors
- "Quality is job one" ~Ford
- "The Real Thing" ~FordAustralia, 1970s
- "Right service. Right price." ~Meineke
- "See the USA, in your Chevrolet" ~Chevrolet
- "Sheer driving pleasure" ~BMW
- "Sooner or later, you'll own Generals" ~General Tires Corp.
- "State of Independence" ~Saab2000s
- "Think Small" ~Volkswagen, 1962, Doyle Dane Bernbach
- "Time to Re-Tire" ~ Fisktires
- "The ultimate driving machine" ~BMW
- "Va-va-voom" ~Renault
- "Vorsprung durch Technik" ~Audi
- "Never Follow" ~Audi
- "We are professional grade" ~GMC Truck
- "You can with aNissan"
- "Zoom Zoom [Zoom]" ~Mazda, 2000s
- "You're the fuel" ~ Maruti Swift, India 2005
- "Welcome to the big world" ~ Maruti Esteem, India 2005
- "Lets go" ~ Maruti Alto, India 2005
- "The Josh Machine, Ford Ikon, India (josh in indian national language hindi means EXCITMENT)
[edit]
Petroleum
- "Beyond Petroleum" ~BP
- "Go well. Go Shell" ~Shell Oil
- "Put a tiger in your tank" ~Esso/Exxon
- "Pump your money back into Canada" ~Petro Canada, early 1980s
- "The spirit of '76" ~Unocal
- "You can be sure of Shell" ~Shell Oil, 1982
- "You can trust your car to the man who wears the star" ~TexacoService Stations
[edit]
Government, military
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